Social Media for General Contractor businesses
Plans and posts weekly content across Facebook, Instagram, and Google — and answers reviews in your voice.
How general contractor shops run the numbers
- Typical labor rate: $85/hr
- Material markup: 35%
- Target margin: 25%
- Minimum job: $1000
Industry ballparks — Automic Trades pre-fills these for your general contractor shop, then tunes to your books.
What the Social Media does
- Composes weekly posts across connected platforms
- Uses your photo library and brand voice for before/after content
- First three drafts owner-approved; subsequent posts go automatically
- Monitors new reviews across Google, Facebook, and Yelp and drafts replies in your voice
- Responds to simple comments and DMs; escalates complex ones
- Tracks engagement across platforms
Why it helps general contractor owners
The shops that win on social are the ones that post consistently without overthinking it. Social Media makes consistency the default without pulling a manager away from the work.
Put the Social Media to work for your general contractor business
Available on Core, Plus, Pro. Set up in minutes — no card tricks, cancel anytime.
Start free →